The Escape Room Evolved: ‘Stab in the Dark’

Posted on Leave a commentPosted in Creative Industries, Entertainment, Theatre

It is always important to keep up with the latest trends in any industry and in recent years the entertainments world had been taken over by Escape Rooms.

If you don’t know what an escape room is basically where have you been?  There are hundreds, if not thousands of these up and down the country.

The trend began in the Japan and the concept is simple: get “locked” in a room must solve a series of puzzles to escape.

These come in all shapes and sizes, at a variety of prices and in any possible theme imaginable!  Great for team building activities or just fun nights out with a group of mates they are generally popular little money spinners!

 

So, what happens when you take these to the next level?

Enter Show Up Productions.

 

From 1st October 2019 Show Up Productions will be launching the previews of their ‘Immersive Crime Scene Experience: Stab in the Dark’

Young Essex based entrepreneur Rachel Dingle has taken the concept of the escape room and turned it on its head:

 

It’s 1995. There has been a murder in a prestigious fashion store. You have been called in by the local police to help the investigation.

Spend an hour in the crime scene looking for clues and collecting evidence.

Take your findings to the police station where you can submit evidence for forensic analysis, speak to witnesses, and eliminate possible suspects.

Can you solve the case?!

 

This isn’t about speed.  It is experimenting with the concept that guests are specialist detectives brought into investigate and solve a murder with live, talented, multirole-playing actors to assist you on your journey.

This is a completely immersive, interactive event but, more to the point, by playing on the ever growing and continually popular Escape Room market Rachel has developed a completely unique theatrical experience.

If you’re in the Southend-on-Sea area go and check it out!  This is one not to be missed! Get your tickets HERE.

 

But could your company jump onboard the Escape Room train?

There are loads of ways you could play with the general concept of the Escape Room that would encourage a new audience to get involved with your arts organisation so put those thinking caps on.

Not only do these not have to break the bank but they could also be great money spinners and raise your profile:

  • KnowEscape currently have somewhat of a monopoly on the portable escape room.  Their travelling Escape Bus covers everything from personal parties to professional events across the UK.
  • Similarly, container entertainment has been growing over the last few years (meaning shows that are built into recycled lorry containers).  Darkfield do great things with containers, and although I know this isn’t strictly speaking an escape room, they are a fantastic example in simplistic theming and concept that can easily be toured.  They use surround soundscapes through headphones in the pitch black utilising your different senses to create horror genre environments.
  • Museums and Galleries are a great place to experiment with the Escape Room.  They have the existing space available to play with performative experiences and are generally only open during the day so contemplate evening openings in limited spaces to attract that 9 to 5, Monday to Friday working crowd in midweek!
  • Already running an escape room?  Have you thought about kid-friendly rooms, shorter in length and easier to solve.  You could run these in your existing rooms during half terms and holidays to boost those sales and increase your audience?  Doing this may even inspire the parents and guardians to come back and try these escape rooms for themselves!
  • Hit up the corporate market by expanding your escape room into full day experiences.  Companies love a team building daily excursion!  You could even incorporate some of the immersive aspects Show Up have thought about in order to expand!
  • Don’t have a venue? No problem, think about developing ‘escape cities’ or ‘parks’.  Online treasure hunts are growing and their biggest pro is that walking round a city is free! Remember though: this isn’t quite the same if you’re running tours or public treasure hunts as there is a certain amount of red tape that needs cutting and permission that needs gaining!

And this is only spin offs for escape rooms!  Every week brings a new fashion, so keep your finger on the pulse when it comes to the latest trends and think about how you could use these in your organisation!

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The Technical Spectacle

Posted on Leave a commentPosted in Entertainment, Technology, Theatre

Our worlds are becoming increasingly more engulfed by technology. Even the little things we do in life are often governed by our mobile phones.  I’m sure I’m not alone when I tell you that the first thing I do in the morning is roll over and check my phone for messages and emails I may have missed in the night.  In fact, if I ever leave the house without my mobile I feel like I’ve lost an arm. But if technology is so prominent in our everyday life, shouldn’t this be reflected in the work we create?  How would that work?

Let’s start by looking at the 2017 production of ‘The Tempest’, from the Royal Shakespeare Company (RSC).  They didn’t get an endorsement from Kim Kardashian or throw in a celebrity that came 4th in X-factor in 2009.  No, they did something different.  Something that has never been attempted in theatre before.  They decided to employ tactics from the technical revolution working alongside Intel to create the first ever live avatar with an onstage performer.  Just the idea of this spectacle seduced curious audiences into buying tickets months in advance and has challenged theatre on the whole to work out ways to integrate available technology into their own work.

 

The idea of creating a spectacle to sell tickets isn’t original in itself.  This can be seen throughout history, all the way back to the Roman Amphitheatres where a variety of shows from gory gladiator fights taking centre stage to entire arenas being flooded where epic sea battles could be re-enacted.  The Tyne Theatre and Opera House in Newcastle is the only remaining theatre in the UK to have full working stage conveyor belts upon which galloping horses could run towards the audience (obviously not used today, imagine the paperwork, but fascinating none the less).  And I once saw a circus in Shanghai, where I assume health and safety laws are slightly different to the UK, in which a motorcyclist rode into an enormous spherical cage with enough speed to propel him upside down on the ceiling.  What’s more amazing is that he was then joined by not one, not two, but FIVE additional riders all travelling round missing each other by inches.  What a finale!  My point is the RSC understood that spectacle sells, conceiving a unique idea which would intrigue and astound.  And the new way to do this?  Technology.

 

Before Pokémon Go and Wizards Unite, Intel created an incredible Virtual Reality (VR) experience at their Annual General Meeting in 2014.  Audiences downloaded an app on their phones and filmed the main cinema screen which was showing a computer animated whale.  Much to the shock of the spectators the whale burst out of the screen and out over the crowd.  This footage went viral and, more importantly, gave the RSC an idea.  What if this technology could be pushed a little further?  What if we took Ariel, a fantastical fairy known for his mood swings, and designed magical projections to illustrate them?  Is there a way the fairy can mimic an actor’s performance live onstage accurately?  In asking these questions and reaching out to Intel an exciting partnership began.

 

I must admit I have a great respect for the RSC in reaching out to a company like Intel to work with and sponsor their production.  I mean, the resources that a company like intel has available to them in additional to the funding they can afford to invest must be incredible.  Imagine Intel put in £100,000.  They have processors in pretty much every computer and laptop available on the market.  That must seem like pocket change to them, but imagine what that kind of money means to a charitable arts organisation.  Additionally, they have the talent and equipment to push these boundaries.  For them to be seen using these facilities to increase awareness and audience for the arts is beneficial for both parties.

 

Now, I know what many of you will be thinking.  The RSC is one of the largest theatre companies in the country.  They also have the added bonus of being popularised within the tourism industry.  The Swan Theatre is, of course, in Stratford, the birthplace of the most famous playwright ever to have lived, William Shakespeare.  The budget they have every year is insane!  In a small scale company with a minute if not non-existent budget a feet like this would be improbable, impractical, impossible.

 

But Why?  Why should we be limited by the size of our company?  Why not limit ourselves to the size of our endless imaginations?

There are plenty of small start-up tech firms or talented freelancers out there who would be delighted to give some of their time to work on a cross collaborative project. One to keep your eye on over the next couple of years is ‘Digital Midsummer’ in which Artistic Director Rebecca Gadsby is creating a production intending to lead the way in performative digital technology to connect younger audiences and first-time theatre goers to Shakespeare.  It is innovative theatre companies like this that I hope will inspire the future of productions.

 

Another thing to consider is that as technology becomes more advanced it gets cheaper to produce and more accessible to the masses. You need only look at intel’s development of entertainment drone shows to see how quickly technology can progress starting with their collaborative Christmas show with Disney only 3 years ago where you could just about make out a revolving Christmas tree in the sky, to their most recent and world record breaking display at the end of last year where 2018 drones flew perfectly synchronised into the sky to form a wonderfully detailed image of a brain.

 

It is about finding something different. It’s about working with someone different.

 

Have you used technology or worked with technology companies in any of your creative endeavours recently? We would love to hear about it in the comments below!

 

Find out more about the Tyne Theatre and Opera House HERE

Watch that Intel Whale burst out the cinema screen HERE

Watch the 2016 Intel and Disney Christmas Drone Show HERE

Watch Intel’s World Record Breaking Drone Show HERE

Learn more about Rebecca Gadsby’s Digital Midsummer HERE

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