APP OF THE MONTH: Mention

Posted Leave a commentPosted in App of the Month, Marketing, Social Media
Name Mention
Product Description Make sure you hear every conversation happening about you and your brand online in real-time!
Availability Available from the Apple App Store and Google Play Store.
Key Features The easy way to manage your presence online with loads of handy settings and features including:

·       Creating alerts for your company and brand or your competitors so you can see who’s been talking about you, when and what they’ve been saying.

·       Filtering the most relevant internet mentions so you don’t have to.

·       Pulling your mentions from millions of different sources.

·       Anti-noise management. I LOVE this! Don’t get a bazillion unnecessary notifications, just get the essential info you ask for!

·       Connecting your social media accounts to quickly react to your mentions

·       Sharing your mentions with other members of your team

·       Viewing your stats and analytics to rate your online performance and see areas you can improve

Prices and Plans You will probably manage with the free plan! But they offer paid options for bigger companies from £25.49 per month.
Biggest Pro All your mentions in one place rather than some through Google, some through email and some through Hootsuite.
Biggest Con The reports section can be a little glitchy, but they constantly update it and listen to customer feedback.

Altogether Mention is a convenient and time-saving little app!

APP OF THE MONTH: Hashtag Expert

Posted Leave a commentPosted in App of the Month, Digital Marketing, Social Media
Name Hashtag Expert
Product Description Finds popular hashtags so you don’t have to! This app is bound to boost interaction across all your social media platforms!
Availability Available from the Apple App Store.
Key Features ·       Find hashtags for all the top social media apps including Instagram, TikTok, Facebook, Twitter, Pinterest, YouTube and LinkedIn.

·       Browse millions of trending hashtags in over 50 industry categories

·       See in-depth analytics to see exactly how well they work!

·       Get personalised hashtag suggestions based on your hashtag history

·       Add trendy and super cute captions to your posts!

·       Get all the best hints and tips about hashtags, the impact they can have on your posts and exactly how to use them!

Prices and Plans Completely Free to begin, but it will cost £2.99 per week/£7.99 per month/£33.99 per year for additional features.
Biggest Pro They provide you with loads of helpful information on hashtags and how to use them including their Four Rules of Hashtagging:

·       Rule #1 – Relevant – make sure you always match the hashtags with the content of your posts

·       Rule #2 – Diverse – make sure you choose hashtags that have a wide range of post counts

·       Rule #3 – Alive – make sure you choose hashtags that are alive, and still have lots of new posts being tagged with them

·       Rule #4 – Reachable – choose hashtags where the top posts have similar amounts of likes to your average likes

Biggest Con The constant pop-ups! Although I imagine if you pay for the products you don’t get these, they are running a business after all.

So, stop wasting time trying to think up 30 hashtags that won’t even work!

Try Hashtag Expert now!

APP OF THE MONTH: Behance

Posted Leave a commentPosted in App of the Month, Art, Promotion, Websites
Name Behance
Product Description Owned by Adobe, Behance is the world’s largest creative network for showcasing and discovering creative work.
Availability Available from the Apple App Store, Google Play Store and through your browser.
Key Features ·       Look at projects from all over the creative industries including but not limited to:o   Graphic Design

o   Photography

o   Illustration

o   Interaction Design

o   Motion Graphics

o   Architecture

o   Product Design

o   Fashion

o   Advertising

o   Fine Arts

o   Crafts

o   Game Design

o   Sound

· Check out work curated and compiled by humans, not computers, and created by imaginative inventors who you can follow and interact with.

·       It’s used by some of the world’s leading creative companies to find new talent and advertise job opportunities throughout the industry.

·       Build mood boards of projects that inspire you while exploring the communities.

·       Watch artist and expert-led live streams to learn new crafts or the latest artistic techniques.

Prices and Plans Completely Free!
Biggest Pro The wide network of artists and companies who use this platform to find new talent!
Biggest Con It’s owned by Adobe so desperately makes me want to invest in every product they make so that I can make my own art!

I’m ashamed to say I hadn’t even heard of this platform until I discovered that many Fine Art Students from the Class of 2021 had profiles.

It is the perfect place to show off your work and get inspired!

APP OF THE MONTH: Google Arts and Culture

Posted Leave a commentPosted in App of the Month, Art, Entertainment
Name Google Arts and Culture
Product Description Compiling Knowledge from over 2000 institutions worldwide to allow you to visit and inspect museums and art galleries right from your Smart Phone during a global pandemic.
Availability Available from the Apple App Store, Google Play Store and through your browser.
Key Features ·       Art Transfer – stylise your photos to look like works by your favourite artists.

·       Art Selfie – Ever wanted to look like Van Gogh or dress up as the Girl with a Pearl Earring. Now you can with ease.

·       Art Projector – Check out exactly what artworks look like in their real size.

·       Pocket Gallery – Visit hundreds of art galleries worldwide during the lockdown.

·       Art Camera – Inspect your favourite artworks close up.

·       360° videos and Virtual reality tours – With VR technology you’ll truly feel like you’re at the museum

·       Street View – Tour famous sites and landmarks like the graffiti of Banksy across the world

·       Exhibits – Take guided tours curated by the worlds leading experts

·       Favourites – Save your favourite artworks into galleries to share you’re your family, friends or students

·       Nearby – Find museums and exhibitions near you to explore when Covid is over!

·       Notifications – New content and features are added weekly to keep you hooked

·       And much more!

Prices and Plans Completely Free!
Biggest Pro The ability to get your arts and culture fix in lockdown! Absolutely brilliant!
Biggest Con It’s a little bit glitchy here and there but I think that’s down to the enormity of content and activities available.

 

If you’re missing galleries and museums this is for sure the next best thing! But be warned… you can easily spend hours on this app exploring art, playing games and re-immersing yourself in the wonderful world of culture.

APP OF THE MONTH: Grammarly

Posted Leave a commentPosted in Administration, App of the Month, Branding
Name Grammarly
Product Description Proofread from home with ease and improve your content to make your writing clear and effective!
Availability Available on Chrome, macOS, Microsoft Word and your phone. Learn More in the Grammarly app store.
Key Features ·       Make sure your writing is accurate, clear and concise with Grammarly’s AI writing assistant.

·       Pick a theme to easily convey the tone and brand voice of your business.

·       Link Grammarly with all your favourite sites including Gmail, Outlook, Messenger, Google Docs, Facebook, Twitter and LinkedIn

·       Adapt the settings of Grammarly specifically for your business, for example, changing automatically changing ‘the arts business’ to The Arts Business.

·       Share your account with up to 50 people across your company safely and easily.

Prices and Plans Free! For all of your correction and proofreading needs! Grammarly Premium is available from $12.50 per month.
Biggest Pro It’s great at picking up all your grammatical errors and spelling mistakes that MS Word doesn’t always pick up on.
Biggest Con The adverts for its premium services, but they are easy to put up with when you’re getting this awesome service for free!

We all know when you have to proofread alone it can get tiring and it’s easy to miss things so just run it through Grammarly and you’ll catch all those sneaky typos.

APP OF THE MONTH: Inside Theatre

Posted Leave a commentPosted in App of the Month, Education, Theatre
Name Inside Theatre with funding from Innovate UK
Product Description Set to replace the traditional programme or playbill Inside Theatre has created an environmentally friendly and educational app where the possibilities are endless. And this is only Step One!
Availability Available from the Apple App Store.
Key Features ·       Develop your own magical fairy avatar with different outfit choices, patterns, textures and wing shapes and sizes.

·       Design your set in 3D adding set pieces like mushrooms, steps and platforms. Scale, rotate and pattern your set pieces to make them completely unique.

·       Create your own theatre lighting from a central bar, sidelights and face lights, change the colour and intensity of your LX to generate whatever mood best suits your costume and set design.

·       Select the perfect soundscape to complete your show choosing from Traditional, Magical, Modern and Natural.

·       Watch your performance in your living room through the amazing power of AR with a real actor recorded through motion capture playing Bottom!

·       Eventually, you will be able to interact with a theatre show before, during and after with loads of specialist content and interactive activities. This is just the first step: the before, learning about A Digital Midsummer Night’s Dream.

Prices and Plans The bargain price £1.99 and worth every penny! A great way to support the arts and keep yourself entertained during the next inevitable lockdown. And, if you’re a drama teacher it is a very reasonable price for a few lessons worth of activity!
Biggest Pro It covers all aspects of technical production to allow for a proper understanding of how theatre works, the only thing it’s missing is the stage manager 😉
Biggest Con It’s only new, so it’s a little slow and glitchy, but bear with it. Inside Theatre is set to get bigger and better and you could be there when it all began.

 

If you’re a live theatre lover who is desperately missing going to performances during this pandemic this is the next best thing! And keep your eyes peeled on Inside Theatre, we can expect some great things from these folks in the very near future.

APP OF THE MONTH: Speechify

Posted Leave a commentPosted in Administration, App of the Month, Education
Name Speechify
Product Description Text to speech software. Either copy and paste in text, upload a pdf or simply snap a photo and Speechify will read it in a human-sounding voice.
Availability Available from the Apple App Store and as an extension on Google Chrome. Currently available in Beta Form on Google Play Store. A desktop app for MacBooks can be downloaded from the Speechify Website.
Key Features ·       Choose your natural sounding voice from a selection and listen to text in over 50 different languages.

·       Change your reading speed so you can listen at up to 900 words a minute, which is 5 times the average reading speed.

·       Take a photo of whatever your reading and upload it to Speechify which will then read it to you!

·       Import articles directly from your internet browser or install the chrome add on so you don’t have to!

·       Compatible with loads of different apps including Dropbox, iCloud and Google Drive.

Prices and Plans Free! Premium packages starting from £11.25 a month which allows unlimited access and HD Voices,
Biggest Pro The voice! Having struggled with dyslexia all my educational and professional life this is BY FAR the easiest to use and best sounding software I have ever come across.
Biggest Con Pretty new, so a little glitchy here and there but you can’t have everything.

 

An effortlessly simple piece of software which integrates flawlessly with your internet platforms.

I wish I would have had this at university!

APP OF THE MONTH: TikTok

Posted Leave a commentPosted in App of the Month, Marketing, Social Media

If you haven’t heard of TikTok… where have you been all pandemic?

Name TikTok
Product Description A new social media video platform designed for teenagers but entertaining for everyone! A great place to experiment with video content and keep your Arts Business on the map during Covid times.
Availability Available from the Apple App Store and Google Play Store.
Key Features ·       Watch more videos than you could ever possibly have time for, all especially customised to you, dependent on your viewing habits, in a focused feed.

·       Explore different genres from Comedy, Art, Music, Gaming, DIY, memes and everything in between, not forgetting Pet videos, because no social media platform is complete without a cheeky pet video.

·       You have unlimited pauses when recording your videos and you can reshoot it however much you need.

·       There are millions of users and creators worldwide so get ready to get inspired and let those creative juices flow.

·       Add your favourite music or sound clips for free! If you’ve seen RuPaul’s Drag Race you’ll be familiar with the art of lip syncing. Well, with TikTok, you can have a go!

·       Loads of filters, special effects and AR capabilities to play around with to make your videos really stand out above the rest.

·       In app editing tools allow you to trim, cut, merge and duplicate footage to your hearts content.

Prices and Plans Free! And now has options to create business accounts and paid advertising plans within the app.
Biggest Pro It’s still relatively new, practically in its infancy for social media platforms. This means it is easier to come up with original content to grab follower attention.
Biggest Con Hugely addictive… I myself have been known to spend two to three hours trapped in a TikTok Typhoon.

The best platform for reaching a younger target audience and the most fun you will have ‘doing work’ to promote your business.

So, show off your creativity with a TikTok account for your Arts Business.

Have you already got one? We’d love to follow you. Let us know in the comments below.

APP OF THE MONTH: PhotoShop Camera

Posted Leave a commentPosted in App of the Month, Blogs, Social Media
Name Adobe Photoshop Camera
Product Description Take the perfect picture! Look like you’ve spent hours editing your images in Photoshop by just picking an awesome filter, then show it off on your Social Media.
Availability Available from the Apple App Store and Google Play Store.
Key Features ·       Loads of free filters with new ones uploaded every week. Whether you’re looking for Studio style lighting, enhanced sky in your landscapes or a detailed night time lens there’s something for everyone.

·       Photos are edited automatically so that you get professional shots with every photo you take.

·       Influencer designed lenses so you can create content just like that of your favourite Instagram celebrity.

·       Awesome artistic lenses from Pop-Art to Sketch to transform your images to look like the work of a master painter.

·       Inbuilt AI looks at your content and suggests filters to you, automatically applying the effects you need to make your photos look awesome with minimal effort.

·       Portrait controls for the perfect lighting and appearance! When taking group shots the built in AI recognises people as the subject so as not to distort images.

Prices and Plans Completely free! Which for an Adobe product is fantastic… hopefully a vision of things to come.
Biggest Pro The huge number of filters is bound to get your creative juices flowing.
Biggest Con It’s pretty basic, you’ll wanna stick to SnapChat for your selfie filters, but it’ll really enhance your other content.

 

So, not only can you spend hours of your currently monotonous locked in lifestyle scrolling through filters but you can make your social look sick!

Do you use Photoshop Camera to pimp up your Instagram? Share your pictures with us on Instagram @TheArtzBiz

We’d love to see them!

APP OF THE MONTH: FACEBOOK PAGES MANAGER

Posted Leave a commentPosted in App of the Month, Digital Marketing, Social Media

In lockdown it is crazy easy to go off on major tangents instead of actually doing any work, so help curb your urges with our App of the Month.

Name Facebook Pages Manager
Product Description No more getting distracted by your wall, get straight down to business with all your Facebook Business Pages in one place.
Availability Available from the Apple App Store and Google Play Store.
Key Features ·       Manage your page comments, posts and messages from one place without getting diverted by all that tempting clickbait on your feed.

·       Keep track of your Insights (Facebook Analytics) so you know what activity is performing well and what you need to work on.

·       Sync your Instagram account to manage all your messages together in a single platform.

·       Get your Facebook Advertising set up to achieve your company goals whether boosting existing posts or creating new content.

·       Schedule Events and Appointments and publicise available jobs through one easy app.

Prices and Plans It’s completely free! (Until you start purchasing Facebook Ads.)
Biggest Pro It’s simplicity! When working on your business pages it is so easy to get lost in your feed if you log on from your browser or the Facebook App, (we’ve all been there, just one more video…) now you can avoid the urge and get directly to the point.
Biggest Con Unlike online you can’t view your page as a customer, basically just as your personal profile, so you can see what it looks like from a visitor’s perspective. It’s being updated all the time though, so watch this space.

 

So, get to work with Facebook Pages Manager!

Instead of looking at all your photos ever, since 2007.