| Name | SEMrush |
| Product Description | For all your SEO needs! Any stats you could possibly need to know for your SEO Report and the quickest way to research if your SEO efforts are working and how you can improve your strategy. |
| Availability | The best way to access SEMrush with all of its functionalities is directly through your browser. There is also an app available through Google Play Store and Apple App Store which can be used to track your existing projects. |
| Key Features | · Analytics and Advertising: Unlike Google Analytics SEMrush can also tell you all about your competitors SEO and online advertising strategies and how well they’re working out.
· Backlink Analytics: Assess your backlinks (incoming links on other peoples’ websites to your own) to see who is linking you from where and how successful it has been. In addition you can learn where your competitors have backlinks too. · Keyword and Keyphrase Research: Find the right words to improve your business’ ranking on search engines and how these change, dependent on countries you are active in. · Product Listing Ads: Understand Competitors best performing products and how this can be utilised in your business. · Traffic Analytics: The who, what, where, when, why, how, of the users visiting your page. · A/B Testing: Loads of ideas and practical guidelines for setting up A/B Testing on your website. · Projects: Set up a specific campaign for your website(s) with the exact information you want to track, from keeping an eye on your google position to scheduling your social media, available live to you whenever you want it. · And so much more information that can help you to monetise your business online. |
| Prices and Plans | Price plans can be pretty expensive (ranging from $99 – $399 a month) so to access all its power you would ideally need to be a large scale business looking to expand further, but it has loads of free features so long as you set up an account. |
| Biggest Pro | It is perfectly to the point and beautifully laid out to make the information quick and easy to read and understand. |
| Biggest Con | You only get 10 searches a day with your free plan so make sure you’re strategic and leave yourself some time to write your plan. |
Want to learn more about SEMrush and how to build your own SEO Report, click here.
